GaryVee is betting big on NFT owners wanting to show them off in real life
VaynerFund, the investment company for Gary Vaynerchuk, along with several other companies and individuals, have raised US$7 million for Danvas in a seed funding round.
In a press release, Danvas announced its brand launch along with the closing of the US$7 million seed round. The startup plans to “bring NFTs and digital art into the real world through a specialised, museum-quality display.”
“Our goal is to create the most experientially compelling digital art frame in the world – one that invites you to interact with digital art, and ultimately convert you into a lifelong collector,” said Danvas Co-Founders, Jeanne Anderson and Hernan Lopez. Anderson is the former General Manager of Saatchi Art and Lopez founded the podcast publishing network Wondery, recently sold to Amazon.
Currently, there are no publicly released images of Danvas’ product. Danvas describes it as “the first premium, luxury digital art canvas,” stating its screens “will possess a fully dimensional interactive design that brings NFT art to life and will reinforce the authentic ownership of the artwork.”
Speaking on Danvas, Veynerchuk said “one of the missing links between the traditional and digital art worlds is the display. How can you show your pieces in a way that matches their value and significance? Danvas will bridge that gap by giving collectors a gorgeous and visually-appealing way to proudly display their digital art collection.”
The funds from the seed round will be put towards research and development, supporting the production of the displays, and finance bringing the displays to market.
Danvas plans to launch early next year.